Digital Marketing Manager
Full-time position: 37.5 hours per week
An exciting role has come up for an experienced and proactive person who understands the digital and social media landscape to join our team at Tapnell Farm, the Island’s leading eco-tourism business.
Working with the Marketing Manager, this role involves growing our social media presence, increasing brand awareness and driving engagement across the Tapnell Farm Group of brands, including Tapnell Farm, Tapnell Farm Park, The Cow, Tom’s Eco Lodge, Isle of Wight Aqua Park and East Afton Farmhouse.
The successful candidate will be responsible for developing content calendars, creating engaging content, and scheduling posts (organic and sponsored) in line with marketing objectives.
A highly creative person with the ability to produce engaging written and visual content, with experience in photography, videography and graphics.
An in-depth working knowledge of key social platforms (Facebook, Twitter, Instagram, Snapchat, YouTube), experience in analytical data reporting (Google Analytics, Facebook Insights) and knowledge of Photoshop is required.
The role includes website content, managing our CMS and creating email marketing campaigns, as well as supporting the implementation of marketing plans.
Digital marketing and social media qualifications, and basic design skills preferred. A knowledge of SEO is also desirable.
To apply, please send your CV and covering letter to [email protected] by Sunday 2nd April. Successful applicants will be contacted for an interview week commencing 3rd April.